Column

Content Marketing that Scales: Editorial Tips for Growing Tech Startups

Why Content Marketers Need Editors to Humanize AI Text in the Age of ChatGPT

With the rise of generative AI and large language models like ChatGPT, editors who can humanize AI text are now an even more valuable part of the workflow for content marketers.

How First-Time Nonfiction Authors Can Optimize Working with Their Publisher’s Marketing Department

Get a behind-the-scenes look at what goes into the marketing of your book and learn how to help get the word out!

How Nonfiction Authors Can Make the Most of a Conference

Conferences provide nonfiction authors with invaluable opportunities to network, market their books, and stay abreast of industry trends. With proper planning and engagement, authors can maximize these benefits to enhance their publishing journey.

Do’s and Don’ts for Contributor Book Promotion

Wondering “now what?” after submitting your book chapter? Read on for our promotion tips.

How to Promote Your Nonfiction Book on Social Media

Six tips for effective digital marketing, plus the number one rule for building an online presence.

Basic SEO Strategies for Businesses and Bloggers

Learn how a few basic SEO strategies can help you improve the search rankings for your blog or business and increase your audience.

How to Write a Blog to Boost Your Business

Learn how to build your brand identity by creating blog posts that tell a story and wow potential clients.

Why Businesses Need a Style Guide for Content Writing

Learn why businesses need to create and maintain a style guide when creating internal and external content.